Book Launch Plan.
Your launch, run by a full team — a strategy built around your release, press and influencer outreach, reviews landing from day one and Amazon set up to sell. One-on-one from first plan to final push, with bestseller status and a book award as the goals.
Guaranteed reviews a month
Progress calls every week or two
Amazon Ads & visibility work
One book. Your launch is scoped with you on a call first, so the plan fits the launch — not the other way round.
Every deliverable guaranteed, or that part is refunded.
This plan is for you if…
- You're launching a new book and want it to land properly.
- You want a full team working on it, not a checklist to follow.
- You want a direct line to your project manager, not a ticket queue.
- You want reviews in place from release day, not trickling in months later.
- You want launch week to be where the sales start — not where they peak.
Look at another plan if…
- Your book is already out and you want it growing steadily — that's Active Marketing.
- You only want a listing and monthly promotion — that's Ongoing Visibility.
- You're launching several titles at once. Talk to us and we'll scope it together.
Everything a launch needs, in one team.
Every launch is planned around two goals: bestseller status on Amazon within 1–3 months, and a book award within 3–12 months.
Launch Gameplan
A 1-hour video kick-off, Irresistible Offer creation, positioning, and an individual launch plan built around your release date.
Scribando Visibility
A book listing optimized to be found on Google and AI search, a Showcase feature, and promotion through our email updates and social channels, timed to your launch.
Scribando Credibility
Earn badges, get featured in the monthly updates, and receive book award matches to consider applying for.
Training & Education
Full access to the member area — the Book Success Program, Book Transformer, Ads Creator and more — so you understand every move being made on your launch.
PR & Influencer Outreach
Outreach to journalists, bloggers, reviewers and influencers through our PR Engine and by hand, aimed at your launch window.
Guaranteed Reviews
Five to fifteen reviews a month, guaranteed to the number in your contract, through Pubby and our wider review network.
1-on-1 Project Management
Albert or one of our launch experts as your project manager from day one, a progress call every week or two, and expert support in between — for the whole launch.
Amazon Launch & Visibility
Amazon Ads built for launch and managed intensively as it runs — campaigns, targeting and bids — plus listing optimization, book SEO and A+ content to push sales.
It's done for you — a true agency service, not coaching. Everything is scoped for one book and agreed with you before the launch starts. If a deliverable doesn't happen, that part is refunded.
How a launch runs.
Three stages, one team. Most of the work that decides a launch happens before release day — and most of the sales happen after it.
Before release
Build the foundation
Kick-off, your Irresistible Offer and the launch gameplan. The listing and Showcase go live, reviewers are lined up and the Amazon campaigns are built, so everything is ready on day one.
Launch
Make it count
Outreach peaks around release, reviews start landing and the ads go live and get tuned by hand. Your project manager checks in every week or two, so nothing drifts.
After launch
Keep it moving
Reviews keep coming, campaigns get refined on real sales data, and together we decide what's next — more launch push, or moving to a monthly plan to keep the book selling.
How it compares.
All three plans cover one book and include the member area and the Scribando community.
| Ongoing Visibility€50 / month | Active Marketing€500 / month | Book Launch€1,500 / month | |
|---|---|---|---|
| Onboarding | Welcome video | Kick-off call & gameplan | Kick-off call & launch gameplan |
| Scribando visibility & credibility | Yes | Yes | Yes |
| PR & influencer outreach | Limited monthly outreach | Monthly outreach + PR Engine | Monthly outreach + PR Engine |
| Review generation | Limited to your Scribando listing | 1–5 a month, 1 guaranteed | 5–15 a month, guaranteed |
| Support & project management | Light-touch email support | Email, monthly report, progress calls | Progress call every 7 or 14 days |
| Amazon Ads management | Ads Creator access only | 2 hours a month | 5 hours a month |
| Best for | Keeping a book discoverable | Growing a published book, monthly | A full-scale launch with 1-on-1 support |
| See plan | See plan | You're here |
Questions authors ask.
How long does a launch run?
That depends on your launch. We map the timeline with you on the first call — pre-launch, launch, and the momentum phase after it — so you know exactly what you're committing to before anything starts.
When should I start?
Earlier is better. Reviewers, press and Amazon campaigns all need lead time, and a launch built weeks ahead has far more to work with than one assembled the week before. Already close to release? Book a call anyway — we'll tell you honestly what's still possible.
Are the reviews really guaranteed?
Yes — to the number agreed in your contract, somewhere between five and fifteen a month. They come through Pubby and our wider review network. If we fall short of the number in a month, that part is refunded.
What does one-on-one actually mean?
Your own project manager who knows your book, and a progress call every week or two with expert support in between. You always know what's happening, why, and what's next.
Is my Amazon ad spend included?
No. Your ad budget goes to Amazon directly, so you set it, you see it, and you can change it whenever you like. What the plan covers is the work — building, watching and adjusting the campaigns throughout the launch. The comparison above shows how much of that time each plan includes.
What happens after the launch?
You choose. Some authors keep the launch plan running; many move to Active Marketing to keep the book selling month to month. Either way, the reviews and the Amazon campaigns we built stay with your book.
Real results from real authors.
“Scribando helped us achieve #1 bestseller status and a book award! Their team is knowledgeable, responsive and truly cares.”
Jimmy Naraine
Course Creation Simplified
“Scribando tripled our book sales across multiple countries. Highly recommended!”
Dave Todaro
Epic Guide To Agile
“Excellent team with great communication. They go above and beyond to make things happen.”
Farah Araki
Eating Wisely
Talk it through with Albert.
Not sure which plan fits your book — or whether Scribando is right for it at all? Book a call with our founder and get a straight answer, plus a plan for getting your book discovered.
No pitch, no obligation — just a conversation about your book.